Bring Your Own Mug campaign (#BYOM)

Em News

Don’t be a Mug – Bring Your Own (#BYOM)

We trialled the Bring Your Own Mug campaign at our 2018 festival. Encouraged by the success of #BYOM, we urged other events to get involved and ramped up the campaign in 2019.

By bringing their own mug, festival-goers at The Green Gathering slashed the waste involved in production and disposal of thousands of single-use cups. For those who forgot or couldn’t carry another thing, a crockery hire and wash up service was available, and lightweight enamel camping mugs were on sale at cost price.

Disposable culture goes against everything The Green Gathering stands for. We have super ethical cafes but they don’t all have the capacity to carry stacks of crockery. Getting on board with our Bring Your Own Mug campaign is only a small step beyond carrying a reuseable water bottle… and it could make a seriously huge impact on the amount of waste a festival creates,” said Em Weirdigan, festival director.

Over the last few years, the festival has banned single-use plastics, plastic-lined serveware, bioplastics and plastic glitter. The #BYOM campaign helped to reduce The Green Gathering’s waste output, and has helped bring the percentage of waste recycled or composted after the festival to over 70%.

Green Gathering organisers are serious about challenging the use of single use plastic at festivals. Having signed up to Drastic on Plastic, The Final Straw and #StirCrazy pledges, we are inviting other festivals and organisations to join the Bring Your Own Mug campaign and to consider investing in durable mugs for sale and hire at their own events.

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More info:

How many times do you have to use a reusable cup for it to be the environmentally friendly option? The RAW Foundation gives the answer as between 2.5 and 14 times, depending what the cups are made from. Twice daily for a week, at the most. The most recent research shows that even once washing and transport have been taken into consideration, real crockery makes sense.